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  • Writer's pictureParade Team

Partner Capacity Networks: Reach carriers wherever they are

Updated: Jul 27, 2021

Today, we’re excited to announce another way freight brokers cover freight in Parade’s capacity management platform: Partner Capacity Networks. Our freight broker customers can now expand capacity by both discovering new carriers and re-engaging existing carriers who find work regularly through our partners. Freight brokers now have the technology to reach any trucking company on any platform in North America.

The past five years have seen the rise of numerous new and innovative carrier experiences. Brokers continuously ask us: “Should I post my loads to these capacity networks? How do I efficiently do it?” With Parade’s Load Syndication technology, we enable automated, digital connections to leading Partner Capacity Networks.

In a market with tight capacity, leading brokers go to where their carriers find work. This not only ensures that they can secure capacity more quickly, but that interacting with carriers in this way is the best way to graduate “one-and-done’s” into repeated core carriers.

Today, loads can be syndicated to the following Partner Capacity Networks:

  • KeepTruckin’s Smart Load Board is a free load board built directly into KeepTruckin’s fleet management platform.

  • CloudTrucks is a virtual trucking carrier that helps truck drivers make more money, optimize their schedules, find better-paying loads, and manage their businesses.

  • SmartHop helps small trucking companies make smarter decisions, enabling them to make more money and have control over their business.

  • DAT operates the largest truckload freight marketplace in North America.

  • Trucker Path's TruckLoads is the industry's fastest growing mobile load board.

  • Haulistix / Lagrange Express is a digital-first carrier for owner-operator capacity.

  • 123Loadboard is a carrier-first free load board used by tens of thousands of trusted carriers.

When using Parade’s Load Syndication technology to connect to Partner Capacity Networks, freight brokers gain three immediate benefits:

  1. Granular control. Your team has full control over what kind of freight can be posted directly to our Partner Capacity Networks. You can control which freight goes to which Partner Capacity Network at the load and lane level.

  2. Digitally transact. Reduce your team’s call volume by receiving digital quotes from carriers ready to move your freight. For carriers already in your network, selectively enable carriers to instantly book your freight without leaving our Partners’ applications.

  3. Collect more capacity data. Our digital-first approach ensures that even if you don’t work with an interested carrier, Parade will automatically add this as historical data for future capacity planning.

These end-to-end digital integrations greatly expand access to capacity in platforms where your carriers are already doing work. Our digital-first interactions not only help loads get booked more quickly via Book Now, but also help win future business as Parade adds every interaction to the library of carrier-profiling data. We are excited to see our customers succeed and grow with Partner Capacity Networks!


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